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Commercial Recreation and Tourism Management

The Commercial Recreation and Tourism Management Option is tailor made for students whose professional aspirations include managing recreation and tourism venues and programs.

To help you develop a well-rounded view of the business of recreation and tourism, this option includes a diverse variety of courses related to tourism, marketing, event planning, and management.

As a graduate, you’ll be well equipped to assess social, environmental, political, and economic benefits and demerits of tourism development; develop a comprehensive recreation and tourism business plan; and create strategic management decisions for non-profit and for-profit recreation/tourism organizations. And you’ll be well prepared for a career in managing resorts, theme parks, or convention centers; improving the quality of life of others through a position in the tourism industry; or working for the government or for a nonprofit agency.

Guest Activities Practicum icon-olus-circle

The purpose of the 3 credit Guest Activities Practicum is to provide students with hands-on exposure to the delivery of recreation services and management of those services in a major tourism destination(s). Students will interact with faculty, other students and recreation professionals in the collaboration and sharing of ideas.  

The course is designed to increase students' understanding of resort recreation, the issues related to delivering resort recreation services, the management strategies used, and the factors affecting guest experiences. The course format is one which focuses on problem solving, interaction among participating students, faculty, and professionals, and will provide students with the opportunity to actively engage with customers.  Students have the opportunity to interface with managers in industry. 

Each semester, RPTM partners with a recreation entity such as Marriott Vacation Club or Carnival Cruise line.  The course includes a week long engaged learning experience in which students are on site at resorts or at sea on a cruise!  

Past locations for the on-site portion of the trip include:

  • Orlando, Florida
  • Hilton Head, South Carolina
  • Las Vegas, Nevada
  • Palm Springs, California
  • Newport Beach, California

And cruises to:

  • Jamaica
  • Mexico
  • Belize
  • Cayman Islands
  • Bahamas

Course fees are added to the student's bursar account but additional fees for airfare and food may apply.