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Travis Masterson

Principal Investigator

Travis Masterson is the principal investigator of the Health, Ingestive Behavior, and Technology Laboratory and the Broadhurst Career Development Professor for the Study of Health Promotion and Disease Prevention at Penn State University. His research focuses on food cue reactivity and how our food environment shapes our food choices and eating behaviors. His research particularly focuses on digital food and beverage marketing, using a variety of novel technologies and methodologies, including fMRI, immersive virtual reality (iVR), and ecological momentary assessment (EMA).

Our Team

Meet the faculty, staff, and graduate students who make our research possible. 

Advisor, Travis Masterson
Health, Ingestive Behavior, and Technology Lab (HIT)
Summary Statement

Christina's research interests include cue sensitivity, food noise, and weight management. 

Department
  • Graduate Student
Advisor, Travis Masterson
Health, Ingestive Behavior, and Technology Lab (HIT)
Summary Statement

Daisuke studies how psychosocial and environmental factors shape eating behaviors and health. His research focuses on food cue reactivity, food noise, and strategies to promote healthy eating across the lifespan.

Department
  • Graduate Student
Advisor, Travis Masterson
Health, Ingestive Behavior, and Technology Lab (HIT)
Summary Statement

Callie's research interests includes nutrition marketing, health communication, and investigation of media's effects on adolescent eating behavior.

Department
  • Graduate Program